BUSINESS CONCEPTS

These are provided as concepts to demonstrate the application of the “Mauri Model”, and as a creative outlet. If you have any ideas you would like to gift to the project please used the Contact Us form or our socials (links at the bottom of the page).

BUSINESS CONCEPT #316 - KŪMARA BIO-ETHANOL DISTILLERY

A processing plant turning surplus or "ugly" kūmara into bio-ethanol fuel for local farm machinery, reducing reliance on imported fossil fuels.

This distillery converts non-marketable, "ugly," or surplus kūmara into high-grade bio-ethanol fuel designed for use in modified farm machinery and local transport. We serve the Kaipara and Tai Tokerau agricultural sectors by providing a low-cost, carbon-neutral fuel alternative that stabilises income for growers.

The Problem: Up to 20% of the kūmara harvest is discarded as "unmarketable" due to size or shape, representing a massive loss of "embodied energy" and potential revenue for growers. At the same time, regional farmers are entirely dependent on expensive, high-entropy fossil fuel imports that drain Mauri from the local economy.

The Solution: We operationalise the "Economic Pā" by establishing a localized distillery that captures this wasted energy. By fermenting and distilling surplus kūmara, we produce a renewable fuel that closes the loop on agricultural energy use and bioremediates the economic "Leaky Bucket".

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BUSINESS CONCEPT #315 - AGRIVOLTAIC SHEEP FARMING CO-OP

A cooperative enterprise installing elevated solar arrays over sheep pasture to enable dual land use, energy generation, and drought protection.

This cooperative model allows farmers in Te Tai Tokerau to diversify their income by installing elevated solar panels over active sheep pastures. It serves the regional energy grid while enhancing livestock welfare and pasture resilience through strategic shading.

The Problem: Traditional farming is increasingly vulnerable to drought-induced grass failure, and the region remains dependent on high-entropy, centralised energy grids. Large-scale solar often displaces food production, creating a false choice between energy and kai.

The Solution: We implement "Agrivoltaics"—elevating solar panels high enough for sheep to graze beneath them. This dual-use strategy provides the panels with a cool microclimate (increasing efficiency) while the panels shade the grass from the harsh Northland sun, reducing evaporation and keeping the wairua of the soil intact during drought.

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BUSINESS CONCEPT #312 - HEMPCRETE PREFABRICATION FACTORY

A plant manufacturing carbon-negative building blocks from industrial hemp grown on nitrate-leached dairy land to bioremediate soil.

This business manufactures carbon-negative hempcrete blocks and prefabricated panels using locally grown industrial hemp. We serve the sustainable construction industry and iwi-led housing developments, providing a healthy, fire-resistant, and high-thermal-mass alternative to traditional high-entropy building materials.

The Problem: Much of our regional dairy land is suffering from high entropy due to nitrate leaching, and our building industry relies on materials with high "embodied energy" that contribute to carbon emissions.

The Solution: We grow industrial hemp on these nitrate-leached lands to bioremediate the soil, then process that hemp into carbon-negative building blocks7. This creates a "negentropic" loop that cleans the earth while producing superior materials for the Circular Timber and Housing Hub.

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BUSINESS CONCEPT #310 - MANUKA PHARMACEUTICAL GRADING LAB

A local facility to test, certify, and grade high-value Manuka honey within the region, capturing the pharmaceutical-grade premium and technical value-add locally.

This venture establishes a state-of-the-art analytical laboratory in Te Tai Tokerau to provide rapid, certified grading (UMF/MGO) for the region’s Manuka honey producers. By verifying pharmaceutical-grade quality at the source, we stop the "Capital Flight" associated with urban testing and ensure our beekeepers receive the full value of their harvest.

The Problem: Northland produces some of the world’s highest-potency Manuka honey, yet we suffer from a "Leaky Bucket" economy where the crucial certification and value-add steps are outsourced to Auckland or Hamilton44. This creates delays, increases costs for local whānau enterprises, and strips the region of high-tech scientific jobs.

The Solution: We provide a local "Universal Explainer" capability for our honey. By housing the grading technology in the North, we accelerate the supply chain, reduce transport entropy, and build a local database of floral health that belongs to the people of the whenua.

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