BUSINESS CONCEPTS
These are provided as concepts to demonstrate the application of the “Mauri Model”, and as a creative outlet. If you have any ideas you would like to gift to the project please used the Contact Us form or our socials (links at the bottom of the page).
BUSINESS CONCEPT #310 - MANUKA PHARMACEUTICAL GRADING LAB
A local facility to test, certify, and grade high-value Manuka honey within the region, capturing the pharmaceutical-grade premium and technical value-add locally.
This venture establishes a state-of-the-art analytical laboratory in Te Tai Tokerau to provide rapid, certified grading (UMF/MGO) for the region’s Manuka honey producers. By verifying pharmaceutical-grade quality at the source, we stop the "Capital Flight" associated with urban testing and ensure our beekeepers receive the full value of their harvest.
The Problem: Northland produces some of the world’s highest-potency Manuka honey, yet we suffer from a "Leaky Bucket" economy where the crucial certification and value-add steps are outsourced to Auckland or Hamilton44. This creates delays, increases costs for local whānau enterprises, and strips the region of high-tech scientific jobs.
The Solution: We provide a local "Universal Explainer" capability for our honey. By housing the grading technology in the North, we accelerate the supply chain, reduce transport entropy, and build a local database of floral health that belongs to the people of the whenua.
BUSINESS CONCEPT #307 - MURIWHENUA EXPRESS
The Muriwhenua Express is a transformative high-speed rail corridor connecting Waitiki Landing in the Far North to Auckland’s central hub. This project serves as a "Negentropic Engine," repatriating regional wealth to build sovereign infrastructure that collapses the distance between rural opportunity and urban capital.
The Problem: Te Tai Tokerau is currently "strangled" by poor road infrastructure and a "Leaky Bucket" transport model that relies on carbon-heavy logging trucks and slow, dangerous highways. This isolation drives the "Brain Drain," as youth leave for Auckland or Australia to find connectivity and work.
The Solution: A high-speed electric rail link that moves people and "value-add" goods at 250km/h. By creating an "Economic Pā" on wheels, we turn a 5-hour drive into a 90-minute commute, enabling whānau to live on their ancestral whenua while working in high-value sectors.
BUSINESS CONCEPT #306 - TAITOKERAU MARITIME NAVIGATOR
Tai Tokerau Maritime Navigator is a premium, carbon-neutral tourism and hospitality venture in the Bay of Islands that offers authentic waka hourua (double-hulled sailing) voyages, luxury island retreats, and corporate wānanga focused on indigenous leadership and environmental stewardship. We serve high-end international eco-tourists and domestic corporate sectors looking for a profound connection to the "Woven Universe" through maritime tradition and regenerative luxury.
The Problem: Current tourism in the Bay of Islands is often extractive, transactional, and lacks deep cultural or environmental entanglement, leaving visitors with a "surface-level" experience and leaving the local whenua and moana under-compensated.
The Solution: We provide an immersive "Quantum Whakapapa" experience where hospitality is an act of manaakitanga. By combining traditional navigation knowledge with high-end, low-impact infrastructure, we turn a holiday into a transformative journey of restoration.
BUSINESS CONCEPT #304 - TAI TOKERAU MUTUAL KIWISAVER FUND
Generate a concise, high-impact "Lean Business Plan" (1–2 pages) that validates a business concept and provides a clear operational roadmap.
Tai Tokerau Mutual is a regional, community-owned investment fund that repatriates Northland’s KiwiSaver wealth to finance high-yield, negentropic local projects. We serve the people of Te Tai Tokerau by transforming passive retirement savings into active "Impact Capital" for housing, energy, and food sovereignty.
The Problem: Northland’s estimated $3.8 billion KiwiSaver pool is currently subject to "Capital Flight," managed by offshore fund managers who invest in global equities with no local benefit, while our region suffers from a lack of affordable housing and infrastructure.
The Solution: A regional "Community-Saver" model that allocates 40% of its portfolio to direct Northland impact assets—such as solar farms, build-to-rent social housing on Māori land, and high-value horticulture—plugging the "Leaky Bucket" and keeping wealth circulating within the region.
BUSINESS CONCEPT #301 - CIRCULAR TIMBER AND HOUSING HUB
The Circular Timber & Housing Hub is a vertically integrated "Economic Pā" that processes Northland-grown timber locally to manufacture high-performance, modular homes specifically designed for Māori freehold land. By repatriating regional capital to fund local production, we provide whānau with warm, sovereign housing while plugging the economic "leaky bucket" of raw log exports.
The Problem: Northland currently exports 61% of its timber as raw logs, losing the "value-add" revenue to offshore processors while whānau face a chronic shortage of warm, dry homes. Furthermore, building on Māori freehold land is often blocked by traditional banks that refuse to lend against multiply-owned titles.
The Solution: We shift from extraction to Ekonomia. By processing timber using geothermal heat at Ngāwhā, we create cross-laminated timber (CLT) panels for prefabricated modular homes. These units are designed for easy assembly on whenua Māori and utilise a Circular Financial System that bypasses traditional banking hurdles through regional "Community-Saver" investment.